01 /Direct process
You work directly with the person who understands the task, makes decisions, and assembles the result in code. Fewer intermediate layers means less loss of meaning.
About
Frontend developer and founder of Woby, a compact independent web studio that creates websites, interfaces, and web products for technology projects.
Woby works at the intersection of development, design, and interactive graphics. We help turn ideas into working digital systems: from structure and visual direction to frontend development, animation, integrations, and launch.
Before development, I spent 15+ years in graphic design and grew as a multidisciplinary specialist: identity, presentations, interfaces, promo materials, digital visuals, and product packaging. This experience helps build projects where the visual idea stays connected to the technical implementation.
Projects are handled directly: idea, structure, design direction, code, and launch stay in one logic. Context does not get lost between a manager, designer, and developer, so decisions are made faster and more precisely.
If a project needs illustration, 3D, content, or complex backend integrations, trusted specialists can join the work. But key decisions, architecture, quality, and the final assembly remain under the founder's personal control.
You work directly with the person who understands the task, makes decisions, and assembles the result in code. Fewer intermediate layers means less loss of meaning.
The visual system is designed immediately as a working frontend: responsive behavior, speed, animations, components, integrations, and further support.
15+ years in graphic design help approach a project not only as code, but as product packaging: structure, presentation, typography, visual character, and brand perception.
Technologies are chosen not for logo lists, but for the specific project: promo site, interface, dashboard, interactive hero block, or web product with API and analytics.